Trade shows are the most effective way to reach a significant number of buyers in a short space of time. They can help you to boost sales in your domestic market & at export. 
The problem is, they don’t come cheap: 
Get it right and you could come home with a long list of orders. 
Get it wrong and it will have cost you a fortune.

Every season we meet brands at shows who are disappointed because 
- They didn’t get as many sales as they had hoped 
- Traffic at their stand location was an issue 
- The right buyers did not visit their stand 
- They did not manage to convert as many of their visitors into sales as they had hoped 
- Orders apparently signed at the show did not ultimately materialise.

Going to a trade show need not be an expensive gamble.

Our Webinar  will teach you how to: 
- Prepare yourself and your team for the show (before, during and afterwards) 
- Talk to buyers and convert them into sales 
- Set up measurable goals 
- Ensure that the right buyers come to your booth/stand 
- Make sure that your paperwork won’t let you down 
- Pick the show that is right for your brand 
- Negotiate with the show for a location which will meet your objectives and your budget.

GFM will bring you an experience from
Designer Brands (Calvin Klein, Kenzo, Monnalisa, Moschino, Paule Ka, Sergio Rossi, Smalto, Versace...) to
SMEs/ Young Designers (Akong London, Cocoa Cashmere, IKKS, Kitten d'Amour, Lipsy, Penfield, Pomodoro, Vendula London, What Katie Did ...).

GFM will share the Business of Fashion across all fashion stakeholders and across all functions in the Company.
GFM has represented the MAGIC show, has walked most of the shows worldwide and today the Founder acts as Retail & Brand Expert for Who's Next international trade show in Paris.

We want to hear about YOUR goals and objectives and your #1 question we need to answer. 

Business Blog on Trade Shows: www.globalfashionmanagement.com