Congratulations, you have a Dream and maybe even a big Dream.

This is good.

Now, to go from where you are today to where you want to be tomorrow, you need to move from the old location to the new location.
This will mean that change has to happen.

Do you have a belief that prevents you from growing or moving towards your Dream?

Do you know which belief will help you and support you in moving towards your Dream?

Old beliefs have cost thousands of dollars to many Young Designers and start-ups we know.
It does not have to happen to YOU!

Just 1 old wrong belief will make you lose a season and sometimes 3 years as well as losing money and relationships with buyers and investors.
We have seen it happening every single month for over 25 years.

Now, imagine you have adopted a new way of thinking and working.
Imagine you have now embedded a new belief. 
What would you like the results to look like? What is the outcome that you see for you, your happiness, your business?

We are committed in...

BBC - Positive Thinking Programme

Did you hear Sangita Myska and Charles Towers Clark on BBC Radio 4?
Topic: Keeping Humans Relevant At Work

There were a few key messages to reflect. Hear the whole interview above.

Be a thinker and not just a doer especially in an economy where we will see more automation.
Do you agree?

We agree that as a Manager or CEO, guide your team and coach them. Help them become a better version of themselves and make them become a leader.

Charles Towers-Clark was also recommending to use tools such as

1. Rewarding Staff
2. Creating Transparency including salary information
3. Offering shares to the staff
4. Allowing Staff to pick up how many days of holiday they would have, where to work from and even choose their salary

He asked us to be more Human as we all need to communicate better.

Our clients have asked us the same things.
Support us in making the CEO/ Team more human and teaching, sharing and bringing more leadership skills, communication skills,...

Discover Jean de la Fontaine and his fables and this one is very much linked to Fashion and how some Designers are tricked to let their assets go and receive nothing in exchange. 

The Crow and the Fox

At the top of a tree perched Master Crow;
In his beak he was holding a cheese.
Drawn by the smell, Master Fox spoke, below.
The words, more or less, were these:
"Hey, now, Sir Crow! Good day, good day!
How very handsome you do look, how grandly distingué!
No lie, if those songs you sing
Match the plumage of your wing,
You’re the phoenix of these woods, our choice."
Hearing this, the Crow was all rapture and wonder.
To show off his handsome voice,
He opened beak wide and let go of his plunder.
The Fox snapped it up and then said, "My Good Sir,
Learn that each flatterer
Lives at the cost of those who heed.
This lesson is well worth the cheese, indeed."
The Crow, ashamed and sick,
Swore, a bit late, not to fall again for that trick.

For our French speakers, please find the original...

After several years working hard on the The Profit from CNBC, Marcus Lemonis shares with us his Top Rules. 
Have a healthier business.

Enjoy.

Rule 1 - Don't be an ass

Rule 2 - Make your employees number 1

Rule 3 - Know what you don't know

Rule 4 - Accept the crazy 

Rule 5 - Be vulnerable

Rule 6 - Be authentic

Rule 7 - Be transparent

Rule 8 - It's all about follow through (Need a process and consistency)

Rule 9 - Know your numbers

Rule 10 - Quit whining and start winning

 We agree with his approach and his focus around Products, People and Processes.

If you need a sounding board or help to implement the above points in your business, let us know.

Book your free discovery call here.

Are you looking to build your business at Wholesale (B2B)?
Are you planning to exhibit at your first Trade Show?
Do you need to improve the return on investment on the Trade Shows you currently do?

We can help.
You will gain over 25 years' international experience as LFBA Founder has represented the Magic Show, visited many shows around the world and has acted as Retail and Brand expert for international show Who's Next for many years. LFBA Founder is also the founder of Global Fashion Management who will deliver the webinar.

Access this free webinar on Trade Show and how to get the most from them.
We will share top tips and golden rules to follow.
You will have an easy solution to implement to get up to 30 orders at your first trade show.

Date: December 14th 2022 - 4pm GMT (UK)
Register below and receive the recording.

A webinar which will be short and to the point. You can contact us afterward and get support, guidance, coaching, mentoring and even help in delivering the action plan...

For many years, Fashion Designers saw their product as their Number 1 asset.
Today, what do you believe is the #1 asset of a Fashion Brand?

Watch what we hear from your colleagues.

Check the video on YOU TUBE.

Thierry Bayle, founder of GFM and LFBA has more to share with you to help you monetise your Brand and Retail business.

During turbulent times, why stay alone when we can deliver more and better together.

By your side, always.
We care and we will prove it on the first call you will give us. 
Ask us precisely what you want and we will work with you.
Budget is never an issue. Why? Because you have been at the origin of why we have set up our Online Courses. We responded to your request to have the business of fashion delivered in a cost effective way that will never break the Bank.

Need a quick call to action and Build a global and profitable Brand?
Check out our 10-week program.
You get access to our Premium Online Courses, free weekly webinar, free 1-2-1 time with an expert to...

Are you struggling to find ideas to communicate your Brand's message?
You are not alone.

However, it does not have to be so challenging and you do not necessarily need to pay a Marketing Agency for all your creative needs.

Listen to this GFM / LFBA podcast. You will see practically how GFM-LFBA Founder can find answers by just looking carefully at what is around us in our daily life.
All those ideas are yours for free.

You can get help from us on the business of fashion so that you do not have to focus on that if you do not want to.

• Have top expert advice across wholesale, retail and online
• Benefit from international experience 
• Learn what successful Designers do and you will avoid the mistakes made by the competition.
  
  

Call us when you are ready.
Tel +44 20 8576 6222 - Whatsapp +44 7951 198 769

TO THANK YOU FOR READING THIS POST.
YOU CAN TAKE ADVANTAGE  OF AN EXCLUSIVE OFFER TO JOIN 2 FREE SESSIONS TO WORK WITH AN EXPERT. 
IF YOU ARE NOT A...

In the Online space, you do not have unlimited functionalities to connect and exchange with the visitor and future Client.
Discover the world of pop ups.

Pop ups are sometimes considered as intrusive however they are here to play an essential part in the customer journey. 
The pop ups can be smart if you use all the dimensions you can play with.

• Just text?
• Text and image/ video?
• Content just about discounts?
• Content about free shipping? Or may be
• Content around social proof or liking?

Now you may start seeing that there are opportunities in every tool put at your disposal.

MISTAKES
Some pop ups are not controlled and despite closing them they re-appear on and on and one ... This is indeed irritating, annoying and intrusive!
Alternatively, they close yet they reappear the next day. Is that too soon or too late?

This is for you to answer based on your Vision on customer journey. 
We believe it is too early unless you have a different pop up message. 
It can be more...

This period has not been easy for any of us. 
We had a close friend who decided to remain alone to run the business and unlike others, he had launched an online business alongside the wholesale business. He would have been able to pivot the business in this new normal yet this situation has put huge pressure on him and the business had to close. This has taken a huge toll on him, his family and close friends as you can imagine.
Sometimes, all it takes is a helping hand and a few conversations to turn around the challenges we face. 

We have all been facing new challenges and we have been thrown into the unknown nearly overnight. Many of us have had to park our business.  
So what's next?
Together, we can help pivot your business, bring energy & motivation and see more clearly how to move forward.

These 2 sessions will be about helping YOU so only a few people will join the call. This will help us understand your business and have you move...

As a Designer and business owner, you face increasing pressure due to a complex and ever changing environment.

How can you build a healthy and financially sound Fashion Brand or Retail business?

Let's draw a parallel between what Dr. Craig Coopersmith (Director, Emory Critical Care Center) had to say on CNN while interviewed end of 2020.

He has been building collaboration with other heads of ICU (Intensive Care Unit) across different hospitals. The sharing around covid-19 experience has enabled all of them to become better at anticipating how to respond to a situation. They have become much more confident about the procedure they have implemented following this exchange. Now, they know what to do when they see a pattern repeating itself across various hospitals. 

On their own, they may have just 1 or 2 case studies.
Together, they start adding up 20, 30 or even 50 similar case studies. 

They can therefore identify a solution sooner rather than later.

It all started with Dr...